Video Marketing: How Do You Generate Leads Using Video

With online communication, videos can be one of the strategies that you can use. They convert a lot better. Why? A lot of people watch TV, movies and programs online.

There is something about videos that appeal to the eye. It is more engaging and the audience would feel they know you.

Most people might not have the time to read your blogs or articles but they can watch your videos whilst doing other things as well.

7 ways to generate leads using video:

Valuable Information: Create a lot of short videos up to 2 minutes and upload them on YouTube. They must contain valuable information and at the end of each video encourage viewers to take action by going on to your website for more information about a gift you are giving away.

Education: Videos can be used as a great way to educate your viewers about your products or services. Give video tutorials with Camtasia. Camtasia is software which allows you to record the screen. It shows your expertise and at the end of the video you have a call to action.

Blogs: Include videos within your blogs. Create video blogs with text.

Ezines: Create video ezines. Whenever you send out an ezine or a newsletter to your audience have a video prepared for them. They click on a link which directs them to a video on your website which they can watch.

Home Page: Have a video on your homepage to welcome people and encourage viewers to opt in to receive your FREE gift. Anytime you are promoting a product include videos in your landing page.

Tutorials: With your FREE gifts that you offer to your audience or viewers, offer some video tutorials in exchange of their names and email addresses. These tutorials should be information that would add value to their lives or business.

Problem Solving: Go online and find out about frequently asked questions within your industry. Answer these questions by creating videos and uploading them on YouTube. At the end of each video, encourage your viewers to visit your site for more information on how you can assist them.

Above are the ways of generating leads with videos. It is very simple to record, just use your iPhone, blackberry, flip camera or whatever device you have. This is a great opportunity to add value to your audience and to generate the necessary leads you need to grow your business.

Upscale Down Town Large City Parking Structure Onsite Auto Detailing and Car Washing

Over the years I’ve had mobile car washing and auto detailing companies ask me about working in large Metro Area parking structures, offering services to company employees in the building. Sometimes folks contact me about setting up services at Airport Park and Fly’s. The other day someone asked about a 1,000 parking space parking garage in the high-rent district. Okay so, let’s say you were putting together a business plan for something like this – how many car owners are really going to be interested in your services? Let’s talk.

It has been my experience that you get 15% peak at the 6th week point providing the quality is “excellent” in the first-fifth week. The first week expect perhaps 5-7%. Now then, generally if you offer 5-day week service you get the most business on Thurs-Fri for weekend, so at first the Monday-Tuesday business might be dismal. These numbers “assume” that you have pre-announced advanced notification, flyers, faxes, or notification from the property manager of a new service which everyone considers trying. You should get 8% of the people getting weekly washes after that 6th week, and the rest getting add-on services for the total of that 15%.

Now then, the people’s cars will still be clean from the original 1-2 weeks, so the second and third week, expect slow growth, less than the first two week, but things then progress. Some folks choose not to use the service regularly because of cost, or kids at home washing cars, DIY crowd; by week six you should peak or plateau at 75% of your future maximum future volume as you slowly win over folks who budget you as a fixed expense.

What about pricing?

Okay so, with all this said unless your buildings contain high-end clientele and is in the downtown financial district – lawyers and other financial type businesses – then your price should be fair and honorable for the middle class. Remember most of your customers will become – if you do this right – weekly executive in-and-out washes at let’s say $15-25 each. Then once per month quick express wax at $40-50. Then, every other month max detail $100+.

You should not forgo the single-mom secretary with the beginner entry point BMW, she’s your very best word of mouth, don’t price her out of the market! Or give her a “free exterior only” wash with tire-dressing if there are 5-or more per office that sign up.

Let’s say you are working with luxury buildings, not condos, I am taking about luxury office buildings with enormous parking structures; if this is a mega-high-end crowd it’s okay to keep your higher price points perhaps one-third or half again more, those higher prices might survive, although I am sketchy on that, economically speaking in the present period. You can always bundle extras rather than lowering price, and you can always bump the prices up a few more dollars once you prove yourself.

What if a property company has 10 or more buildings?

This is common in downtown districts as one company is in charge of many, many, buildings and parking structures. They want amenity type services in all of them. Still, don’t take all the buildings at once, work into it, over committing might be unwise, labor constraints issues, and customer service managers, very challenging working in such a controlled chaotic environment – at first, that is. You’ll get used to it. You have to get it right the first time or your reputation will be trashed for a long while, you could lose 10s of 1,000s of dollars in sales the first six months trying to overcome a poor start.

Indeed, I hope I’ve at least answered some of the questions you might have. Still, please remember all this advice are merely my preliminary thoughts, but I’ve been asked about this now so many times that I thought I’d just put it into an article to save my time in the future. Every circumstance is different, and to do this topic justice I’d really, really need more details on this to better accurately guestimate for each potential circumstance. Please consider all this and think on it.

Starting a Mobile Auto Detailing Business – A Quick Discussion

If you are going to start a mobile auto detailing company, you need to find someone who is both fair and honest to buy the right equipment from, and perhaps someone who has been setting up detailing rigs for a couple of decades – basically someone who knows their stuff. You may not find someone setting up these units in California, in fact I can remember before I retired we got tired of all the over-regulation there. We had moved our training to Las Vegas and our truck bed and trailer manufacturing to AZ. Okay so, once you find a good vendor then you must decide what type of equipment to buy.

Will you get a skid unit for the back of a pick-up, try a van set up, or consider a trailer you can unhook at the end of the day? If you do get a trailer, should you get a single or dual axle trailer? Well, often dual axle trailers are better, even though sometimes they wear out tires quicker, but they are more stable and safe especially fully loaded in the rain. In the city trailers can curtail stopping distance, making an accident more likely. Remember if you are in a bigger city there is a lot of traffic and frequent need for quick stopping, and some of the dual trailers have trailer brakes or you can add them later.

Should you buy a new or used rig? Well, that’s a decent question. Yes, sometimes you can find deals on used rigs where people bail-out of the business for a corporate job, you’d be surprised that companies will try to hire away your best workers and even offer you jobs too, obviously if you can run a business, you’d make a great employee because you know how to get things done.

Now then, before you go and start your new business, especially if you are leaving a good paying job with benefits, you need to ask yourself if you can go without any income for a while, if not you; I might think twice if I were you. It’s going to be challenging at first, perhaps no real income for a while. Beware. Running a company is hard work, and nothing is guaranteed. Okay so, those are some important considerations prior to starting your own mobile auto detailing business. I hope you enjoyed today’s conversation, but more importantly, I hope you will please consider all this and think on it.

So You Want to Be an Online Model?

There has been a recent buzz in social media of girls working from home in their underwear to cover their bills, and for some it amounts to a lot more. Of course, with the cat out of the bag there are tons of girls signing up on these sites to make an extra buck. The downfall is that a lot of these girls start modeling online with high hopes and quickly learn it is not easy money.

The key to surviving in this thriving jungle is to be prepared before you even head in. This is some of the best advice I can give to anyone who wants to do what I do for a living. Throw away everything you have ever heard about being an online model. Every girl is different, and each will be as successful as they make themselves. How do you make yourself successful? Work, and a lot of it. You must treat it like a business if you want it to pay like one. Be professional. Showing weakness, and naiveté online is like calling all the wolves out. What I am saying is, it is counter productive to your financial well-being to be ignorant in this game.

Every girl gets a fair chance. You can give yourself a leg up, if to know what you are doing.

Learn what you need to learn in order to prepare yourself to entertain and comfort hundreds, or thousands of followers, before you get started.

Before you start out, you will want to create your alter ego. Your alter ego is the person you actually send out on that virtual stage. Choose your alter ego and your niches wisely. It is difficult to change your brands image after you release it.

Once you do release your image, you still have tons more to learn and set up. Of course, you have to decide exactly what you will offer. Then you have to find somewhere to market yourself. The online industry has grown to a point that you have to build your fan base one person at a time. You have to earn respect, trust, and be able to maintain dignity even if desperation is knocking at your door. Most customers expect to get what they pay for. Meaning that you have to produce quality media, and give a rewarding interaction. You will tip your regular waitress more than you will a new waitress. The same concept works here. You will make more money from return customers than you will from first timers.

Don’t quit your job just because you have started to work on cam, or have taken a few photos. It will take a bit of time before you are making enough money to pay your rent and all the extras. You will definitely need that regular paycheck at first. Being an online companion is hard work, and often draining. There are good times and there are bad times too. The secret too longevity is to stay on top of your own production, and set in place reliable back up plans for yourself.

Don’t depend on a site to pay you on time. This sounds counterintuitive, but it is true. Things come up often, at the most inconvenient times. When it comes to a web site, it pays to know who you are working for. Trust is a two-way street. Make it your business to know what your keeping percentage rate really is, and know when your pay days are. Make sure to set up a system you trust. Read every word of every appropriate FAQ and look closely at the TOU to make sure you are a good fit for the site you are evaluating. Compare your sites before you run around uploading videos in places where they wont sell. Make sure what you are offering is what the site promotes. Read up on review sites about your prospects. For instance, If you have your eye on Mygirlfund, then it would be a good idea to see what other girls’ experience with Mygirlfund is on an independent review site like the one I linked.

Don’t sell yourself short.

No matter how much a site promotes you, (Sometimes as a new girl, you are heavily promoted!) you still need to promote yourself. Aggressively develop your social networks, and present an image of quality, and consistency.

A word to the wise about going Indie.

Sure you can go the independent route right? You could be an indie provider, and build your own site, or better yet… Email photos or videos, and Skype camshows for PayPal? Wrong! You can’t use PayPal for adult material. Don’t do anything in the adult industry with PayPal… This is dangerous. I can’t stress how dangerous, yet still it is widely accepted by many mainstream webcam sites. Your number one priority is to protect your investment of time, and content. Don’t have PayPal freeze your funds because you wanted to take the easy way. (It happened to me!) Either build your own site from the ground up, or choose a pre-existing platform, that uses a payment service you trust. You do have the right to do that, and there are sites out there that will also respect that fact.

So far I have covered how to choose where to set up shop, but I haven’t touched on what it takes to get going. Nothing is free, and starting a business or being self-employed takes an investment on your part. You have to know what you need. You need to know how much it costs to get the basics. You need to know how to use your equipment. By equipment I mean, Your laptop, cam, camera, and software to keep it pretty basic. Of course you can always go cheap, make sure to get the best you can for what you have. I highly recommend constantly investing back into what your business if you want it to improve. Spend the time and the funds, and it will pay off.

Make sure you know what you are doing when jumping into online modeling. Know what you want and know how you are going to get it. Don’t get in the pool, until you know how to swim.

Any points that I missed? I’d love to hear what you think is essential have-to-know points for new girls in this industry.

The Kinds Of Car Keys To Choose From

The automotive industry has come a long way and today car keys are no longer the old style mechanical cut versions. Of course there are several brands that still use this form of keys, but there are numerous other versions out there as well. In mechanical keys, they are machine cut as the name suggests and are more popular with brands such as Ford, GM or even Chevrolet. There are quite a few truck models too that works with these forms of keys. Despite the numerous models of cars on the road, the machine cut continues to be a favourite.

The next version you have is the laser cut automotive keys. These are the advanced versions of the machine cut keys and are also called the sidewinder or the internal cut keys. They have a square edge which have matching cuts on either side. These can fit into a car’s ignition any way you like. Their advantages are that they are not easy to pick and will need specialized help. There is a unique software used in its production and those manning the machines will need specialized training as well. These are found in luxury brand cars like that of Mercedes as well as Audi.

There are several other popular styles of car keys available. You have the transponder keys that have a minute computer chip inserted in the key handle. This is for additional ignition security and to prevent the key from being forged. There is the remote or the switchblade form of transponder keys.

Then you have the smart keys which have a laser cut key that is built in. These kinds of keys gives the driver the flexibility of entering the car and starting it without actually taking the key out of his pocket. Then you have what is known as the VATS keys. This has a unique chip on the blade which though not electronic in nature, has got the name.

And then you have what are known as valet keys. These are given along with a regular transponder key. There is however a slight modification to it, where you can open doors and ignition, but not a locked boot or trunk. These can be made out of plastic or metal.

There are several varieties of keys and the kind you get will depend on the kind of vehicle you pick up. This is essential to the safety of your car and you.

Quito Gastronomy: Where To Eat To Ensure An Amazing Vacation

One of the best things about taking a vacation is all of the delicious new foods that you’ll get to try. If you’re lucky enough to experience Quito travel, don’t forget to plan where to eat in order to sample the best of Quito gastronomy. Here are just a few of the many different restaurants that the city offers. From gourmet meals, to quick serve cafes, there’s something for everyone.

Looking For A Quick, Family-Friendly Breakfast? Try Crepes And Waffles

Crepes and Waffles is one of the area’s best-known chain restaurants and it’s possible to find locations throughout the city. Customers can choose from savory or dessert crepes and nearly everything in between. Meals here are inexpensive, around $10, and the large variety means that there’s something for even picky eaters. If you’re there for dessert, make sure to try a crepe topped with ice cream, as many locals and tourists report that the restaurant’s ice cream is the best you’ll find on Quito vacations.

Got A Little Room In Your Budget? Choose Barlovento

Barlovento is a bit pricey compared to other Quito gastronomy experiences, but visitors to this restaurant report that the cost is well worth it. Barlevento offers seafood with a decidedly Ecuadorian flair and favorites include coconut seafood stew, crab spring rolls, ceviche, empanadas and the paella. The restaurant is located across from one of the city’s biggest hotels and is a popular choice with both locals and tourists.

Want To Try Italian? Head To Pavarotti Ristoranti

Just because you’re not in Italy, there’s no reason not to try an Italian restaurant. One of the best ones to visit during Quito vacations is Pavarotti Ristoranti. Many of the dishes here come with an Ecuadorian twist, so don’t be afraid to order something a little out of the ordinary. Some dishes that the restaurant is known for include the calamari ink pasta, sea bass, veal, spaghetti carbonara and breads served with olive oil and balsamic vinegar for dipping. Prices here are slightly more expensive by Ecuadorian standards, however, they’re on par for quality meals in other countries. Pavarotti Ristoranti is located across the street from Swisshotel and the World Trade Center.

On A Budget? Try Porky’s Restaurant

If you’re looking for fast, quality food with a small price tag, Porky’s Restaurant is the place to be. Here you’ll find a three-course menu that changes every day, which means that patrons could visit every day and receive something different. Meals here cost just $3 and include a soup, a main dish, a dessert and even freshly squeezed juice. Although the menu is limited, guests can choose from fish, beef or chicken and each dish is made with healthy cooking methods and ingredients.

Other Quito Gastronomy Choices

Other popular restaurants to try in between your Quito tours are Baalbek, Suvlaki, Café Plaza Grande, Zazu, Noe Sushi Bar and La Petit Pigalle. With so many different types of cuisine, travelers are sure to find something to fit every taste bud.

7 Habits of an Addict About to Relapse

Many addicts in recovery that are nearing a relapse episode exhibit predictable and identifiable habits and behaviors before the actual relapse occurs. Recognition of these habits is critical in order for people in recovery and their loved ones to take decisive and immediate action to prevent the relapse. This is especially important considering the potential consequences of each new relapse episode: prison, violence, bankruptcy, death. Relapse prevention isn’t just about stopping someone from using again; it’s about saving a life.

The following are 7 behaviors that many addicts exhibit prior to and/or during the early stages of a relapse:

1.) Withdrawal/Isolation

A person in recovery who is on the verge of relapse will likely become withdrawn and purposefully isolate other people around them. This is particularly true of people that will not support or condone a return to drug use or drinking. This could be evidenced by spending less time with family members, staying out later at night than normal or not coming home, and by seeming withdrawn and quiet when others are present.

2.) Decline in Hygiene/Productivity

There is often a lack of care and concern when a relapse is imminent. Meaning, less attention is paid to personal hygiene details, exercise programs are abandoned, employment or educational inefficiencies or neglect occurs, and regular household upkeep suffers. These are all common signs of an addict who is beginning to care less and less about trying to maintain a legitimate lifestyle.

3.) Glorification of Substance Abuse

An addict that is unhappy with or neglectful of their recovery will often yearn for the days when they used drugs or drank. They may talk about using and relive their past drug use in the form of stories, anecdotes and comments that make it clear that they miss those times, despite the severe consequences they suffered as a result. (Levels of Relapse Warning Signs, T. Gorski)

4.) Reconnecting

An early warning of relapse is when a person in recovery begins to reconnect with friends or acquaintances they used drugs or drank with. This refers mainly to individuals who are potentially still using drugs or those who do not support recovery/sobriety. These reconnections are especially troubling when the person in question has withdrawn from people that DO support their recovery.

5.) Engaging in Risky Behavior

An addict in recovery that is about to relapse will often exhibit abnormally risky behavior. This could include extreme sports or other athletic activities, promiscuity, excessive speeding and other dangerous activities. Engaging in behaviors such as these fills a certain need for excitement and euphoria, but for most addicts in recovery the only euphoria that will satiate them is a return to their drug of choice.

6.) Secretive

As people in recovery get closer to relapse, they sometimes become secretive; carefully guarding their phone or computer, remaining tight-lipped concerning where they go, who they’re with, etc. Often at this stage the relapse has already begun and secrecy is required in order to conceal it.

7.) Abandoning Treatment

Addicts in recovery usually engage in some type of ongoing treatment as part of a relapse prevention program. This can take many forms, but when people in recovery are nearing a relapse episode, they often abandon these types of treatment with little explanation. When combined with any or all of the behaviors outlined above, it’s likely that for these people, relapse is imminent. (Carole Bennett, M.A. 6 Common Relapse Triggers PsychologyToday.com)

If you recognize these signs in yourself or someone you love who is in recovery, taking swift action is critical. This should begin by addressing the issue directly with the individual, and escalate to involve the person’s support network, treatment specialists and if needed, an interventionist.

Attraction Marketing in YOU: 5 Signs You Are Growing

Attraction Marketing starts with your personal growth. Why does personal development play an important role in your business? If you are solo entrepreneurs, you are the doer for your business. If you are growing, you will improve and of course, your business will have an impact too. I’m integrating personal development into my marketing strategy. Know thyself gives me a positive energy in my life and a creativity for my marketing messages. As you increase your self-awareness, you lead yourself well, and you will find your personal branding.

I have learned about personal development in a year, and hence it has become my internal marketing strategy. Attraction marketing is within me. I use marketing messages to inspire and to motivate people to change. Basically, people resist changing, or they lack of ambition, because they haven’t developed within them.

I would like to share the five signs of WATCH to indicate that you’re growing.

1. Words – the way you communicate will change. I’ve noticed a big difference between me and my fellow marketers which don’t learn personal development. Your marketing message will become alive and inspiring. Your message will bring a positive energy and changes for people who read and hear your message.

2. Attitude – your attitude will change. You will tap into positive attitude. You control how you react towards bad news. You would rather dispel anger feeling. I feel more calmness and peace inside of me. It also changes the relationship with my spouse and my kids better. I try to be more understanding with them.

3. Thoughts – be more careful with your thoughts because your thoughts will direct your life. Choose what you want to see, to read and to hear. I block myself of reading and listening bad news because I don’t want my emotion, and thoughts are influenced by negative news. By reading a personal development book or listening to a good motivational audio, you feed your thoughts with positive input only.

4. Characters – Yes, your characters can change. As you are more aware of yourself, you can choose what characters you want to embrace. Self-mastery is the best because you can control your life, hence you can control your success in life and in business.

5. Heart – what you feel is a matter. Let your heart be moved so your life will change. Listen to your heart and do self-talk to auto-suggest or to expect good things to happen in your life and in your business.

I believe if you have experienced those five signs of WATCH, you will get benefits for your personal life, and you will watch your business grow. People around you will sense positive impact as well.

If you embrace the five signs of WATCH into your marketing strategy, your attraction marketing will come from you. Your marketing messages will never be dull, and you tap the creativity into your business. With positive emotion, positive thoughts and positive attitude, you will have a passion of what you’re doing. You will search, find and equip yourself with necessary skills. People will be attracted to you naturally, because you offer not only a good product or service, but you have values and your business incorporates your personality.

How to Promote a Cake Decorating Business

Promotion is an important aspect of a business. Even those who are working on small home businesses such as a cake decorating business have to think of the best ways who to promote it to others. Customers have to be aware that delicious and beautifully decorated cakes are available for them to order and to enjoy eating. Business owners who are able to provide the best quality products will in no time gain more customers. People who are able to get the chance to order can see their great designs and they may also enjoy excellent taste of their cakes. They will then recommend it to others.

Another way to promote a cake decorating business is to make use of networking. Business owners can tap the various groups or associations that they are currently involved in. They may be able to let them know about their cake decorating business especially when there are special events or occasions that are being celebrated. The different people in their network have their own networks as well and those who are in business may have the chance of being known to them through the promotional campaigns that they can launch via their own network of family members, friends, neighbors and other groups where they are a member of.

Aside from exposing the cake decorating business to the personal networks of the owners, they can also extend its exposure to the industry. Those who are in the cake business may work with wedding photographers, dressmakers as well as caterers and other business owners who provide the best services to clients who need them. They may also enter agreements to those whose business is to organize various events like birthdays, anniversaries, weddings as well as other important occasions. Wedding planners for example need dependable individuals or business enterprises that can provide them with the best designs and the best taste for wedding cakes.

Although spreading the name of the business through word of mouth is very effective, people who are into the cake decorating business also have to make use of a website. Most prospective customers today rely on the internet to find what they need. It would be easier for them to find out about those who are offering great cake designs for special events. Business owners have to provide all the necessary information about the things that they are offering to their customers. However, they should also be ready to accommodate them and meet their needs whether they have placed the order personally or through their website via online placing of order. These are some effective ways to promote products especially for those who are in the cake decorating business.

Windscreen Essentials

A windscreen’s or a windshield’s main function is to serve as a wind and debris cover for people inside and sometimes even supports the vehicle’s frame. Manufacturers configure the screens aerodynamically to not affect the vehicle’s performance. Some even have special substances integrated into them to protect the eyes of the passengers from UV rays. Without windshields, a driver can have difficulty controlling the vehicle. Here some things you need to know in taking care of your windscreens.

Causes of Damage

There are different reasons for your vehicle’s windshield to crack. Here are some of the most common ones:

– Direct Collision: This is the number one cause of shield cracks in road travel. There are small particles and debris that may be invisible to the eye due to your speed in highways. These particles can be gravel, tiny rocks and stones. A car in front of you can propel a small stone strong enough the chip the windscreen glass. The cracks leave room for moisture to accumulate and spread the cracks to the whole windshield gradually.

– Structural Flaw: This reason comes with the vehicle’s old age. When manufacturers make windshields, they unconsciously create weak points at the glass edges. This is because the particles at the edge have no stable gripping. Additionally, builders designed the middle part of the glass to stretch and absorb shock while the edges endure the heavy load.

– Cold Weather: The windscreen reacts to temperature whether it is hot or cold. The difference between the outside and inside temperature can cause distortions to the class that lead to small cracks.

– Hail Storm: Although these events are rare. A windshield suffering damage from a hailstorm renders it to be irreparable.

The small fissures that these factors can cause are unnoticeable. It can make the fracture spread, however, if unaddressed, causing danger to the passengers.

Dangers of Cracks

The most apparent drawback of having cracked windscreens is reduced visibility. One cannot drive without proper vision thus this proves very dangerous to anyone riding the vehicle. Additionally, if the damage becomes significant, the car’s structure might fail, causing the front of the vehicle to cave in unsuspecting passengers. It can also cause the airbags not to release properly, turning simple injuries to fatal ones. windscreen repair is important to continue using the vehicle.

Repairing the Dent

You can buy windscreen repair kits that you can actually use to repair the damage yourself. Bear in mind that these kits are good only for one-time use and may not be applicable to older cracks so repair the dents as soon as you notice them. Be mindful that these kits provide repair for inch long fractures, not the ones that cover the windshield already. Clean the screen before you try to apply the repair kit. Using it on a surface full of dirt and debris can make the resin less effective. Inspect the repair when you are done to make sure you did it correctly.

Installing a New One

There are times when windscreen repair are no longer possible. You can purchase quality windshield glasses from certain dealers but be sure not to do the installation by yourself.